Does your website have sticky pages?

9 March 2009

Do your website visitors keep coming back?

Is there any reason for them to come back?

Does your website always offer something new for your visitors?

In order to keep your website visitors coming back time and time again you need to give them a reason to come back. Here's a few tips to ensure that your website visitors do keep coming back:

Keep your website up-to-date
Start a forum, blog or any means of user interaction so they can get invovled
Create an RSS feed for your website visitors to subscribe to
The website visitor won't come back if they found it hard last time, so make sure it's easy to navigate and find the information they're looking for
Give the website visitors a value and a reason to come back and recommend it to friends - this could be a good article or good blog
Keep a mailing list and contact them all from time-to-time
Tempt visitors back with a special offer, something of great value, or something for free

Having the same website visitors coming back to your website is also referred to as "Visitor Loyalty" by Google Analytics.

For a lot of people or companies the website is the main income stream and so is essential that visitors do keep coming back and also that they tell their friends about the website as well.

http://www.peternichol.com/entry/trackback/45/

Please leave a comment using the form provided.